Marketing channels / Louis W. Stern, Adel L. El-Ansary
Main Author: | Stern, Louis W. |
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Format: | MONOGRAPHS |
Language: | English |
Published: |
Englewood Cliffs, N.J. : Prentice Hall, 1992 |
Edition: | 4th ed. |
Subjects: |
Marketing channels.
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Item Description: |
Includes index. |
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Physical Description: |
xvi 621 p. : illus. ; 24 cm. |
ISBN: |
0135537363 |