Marketing channels / Anne T. Coughlan...[et al.]
Main Author: | Coughlan, Anne T. |
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Other Authors: | Anderson, Erin, El-Ansary, Adel I., Stern, Louis W. |
Format: | MONOGRAPHS |
Language: | English |
Published: |
Upper Saddle River, NJ. : Prentice Hall, 2001 |
Edition: | 6th ed. |
Subjects: |
Marketing channels.
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