Global marketing strategy / Susan P. Douglas, C. Samuel Craig
| Main Author: | Douglas, Susan P. |
|---|---|
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
New York : McGraw-Hill, 1995 |
| Series: |
McGraw-Hill series in marketing
|
| Subjects: |
Export marketing --
> Management.
Export marketing -- > Management -- > Case studies. |
| Tags: |
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| 003 | Th-MUT | ||
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| 020 | |a 0071132775 |c 479 | ||
| 040 | |a DLC |c MUT | ||
| 050 | 0 | 0 | |a HF1416 |b D69G46 |
| 100 | 1 | |a Douglas, Susan P. | |
| 245 | 1 | 0 | |a Global marketing strategy |b / |c Susan P. Douglas, C. Samuel Craig |
| 260 | |a New York : |b McGraw-Hill, |c 1995 | ||
| 300 | |a xx, 554 p. : |b illus., tables ; |c 24 cm. | ||
| 440 | 0 | |a McGraw-Hill series in marketing | |
| 500 | |a McGraw-Hill internation editions 1995. | ||
| 504 | |a Includes bibliographical references and indexes | ||
| 650 | 0 | |a Export marketing -- |x Management. | |
| 650 | 0 | |a Export marketing -- |x Management -- |x Case studies. | |
| 991 | |a MONOGRAPHS |b 7 |c 2018-11-07 00:23:30 |d 2022-12-15 09:21:42 |e mut |f n |g 2018-11-07 |h n |i a |j m |k |l a |m |n a |o |p b |q |r nyu |s eng |t 1995 |v Global marketing strategy / | ||