Marketing research for managers / Sunny Crouch, Matthew Housden
Main Author: | Crouch, Sunny |
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Other Authors: | Housden, Matthew |
Format: | MONOGRAPHS |
Language: | English |
Published: |
Oxford : Butterworths-Heinemann, 1996 |
Edition: | 2nd ed. |
Series: |
The marketing series
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Subjects: |
Marketing research.
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