Service marketing / Roland T. Rust, Anthony J. Zahorik, Timothy L. Keiningham
| Main Author: | Rust, Roland T. |
|---|---|
| Other Authors: | Keiningham, Timothy L., Zahorik, Anthony J. |
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
New York : Harpercollins College 1996 |
| Subjects: |
Customer services.
Service industries. |
| Tags: |
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| 001 | 0000523 | ||
| 003 | Th-MUT | ||
| 008 | 181106s9999 xx 000 0 eng d | ||
| 020 | |a 0673991458 |c 940 | ||
| 040 | |a DLC |c MUT | ||
| 050 | 0 | 0 | |a HD9980.5 |b R88S47 |
| 100 | 1 | |a Rust, Roland T. | |
| 245 | 1 | 0 | |a Service marketing |b / |c Roland T. Rust, Anthony J. Zahorik, Timothy L. Keiningham |
| 260 | |a New York : |b Harpercollins College |c 1996 | ||
| 300 | |a xx, 508 p. |b : illus., charts, tables |c ; 23 cm. | ||
| 504 | |a Includes bibliographical references and index. | ||
| 650 | 0 | |a Customer services. | |
| 650 | 0 | |a Service industries. | |
| 700 | 1 | |a Keiningham, Timothy L. | |
| 700 | 1 | |a Zahorik, Anthony J. | |
| 991 | |a MONOGRAPHS |b 5 |c 2018-11-06 20:44:04 |d 2022-12-13 14:13:35 |e mut |f n |g 2018-11-06 |h n |i a |j m |k |l a |m |n a |o |p b |q |r nyu |s eng |t 1996 |v Service marketing / | ||