Marketing 5.0 : technology for humanity / Kotler, Philip, Hermawan Kartajaya, Iwan Setiawan
Main Author: | Kotler, Philip |
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Other Authors: | Kartajaya, Hermawan, Setiawan, Iwan |
Format: | MONOGRAPHS |
Language: | English |
Published: |
Hoboken, New Jersey: John Wiley & Sons, 2021 |
Subjects: |
Marketing.
Technology. |
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Physical Description: |
x, 206 p. : illus. ; 23 cm. |
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Bibliography: |
Includes bibliographical references and index. |
ISBN: |
9781119668510 |