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Public relations campaigns : an integrated approach / Regina M. Luttrell, Luke W. Capizzo

Main Author: Luttrell, Regina M.
Other Authors: Capizzo, Luke W.
Format: MONOGRAPHS
Language: English
Published: Los Angeles : SAGE, 2019
Subjects: Public relations.
Public relations -- > Management.
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Physical Description: xxvii, 276 p. : illus. ; 23 cm.
Bibliography: Includes bibliographical references (pages 254-266) and index.
ISBN: 9781506332512

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