Public relations campaigns : an integrated approach / Regina M. Luttrell, Luke W. Capizzo
Main Author: | Luttrell, Regina M. |
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Other Authors: | Capizzo, Luke W. |
Format: | MONOGRAPHS |
Language: | English |
Published: |
Los Angeles : SAGE, 2019 |
Subjects: |
Public relations.
Public relations -- > Management. |
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Physical Description: |
xxvii, 276 p. : illus. ; 23 cm. |
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Bibliography: |
Includes bibliographical references (pages 254-266) and index. |
ISBN: |
9781506332512 |