Strategic marketing / Subhash C. Jain, George T. Haley
| Main Author: | Jain, Subhash C. |
|---|---|
| Other Authors: | Haley, George T. |
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
Singapore : Cengage Learning Asis Pte., 2009 |
| Subjects: |
Marketing --
> Management.
Marketing -- > Decision making. |
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