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International and intercultural public relations : a campaign case approach / Michael G. Parkinson, Daradirek Ekachai

Main Author: Parkinson, Michael G.
Other Authors: Ekachai, Daradirek
Format: MONOGRAPHS
Language: English
Published: Boston : Pearson, 2006
Subjects: Intercultural communication.
Public relations.
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Physical Description: xxiii, 384 p. : : illus. ; 24 cm.
Bibliography: Includes bibliographical references and index.
ISBN: 0205375200

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