Strategic management : concepts and cases / Fred R. David
| Main Author: | David, Fred R. |
|---|---|
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
Upper Saddle River, NJ. : Pearson/Prentice Hall, 2009 |
| Edition: | 12th ed. |
| Subjects: |
Strategic planning --
> Case studies.
Strategic planning. Business planning. |
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| Physical Description: |
326 p. : illus. ; 27 cm. |
|---|---|
| Bibliography: |
Includes bibliographical references. |
| ISBN: |
9780135013205 |