Understanding and designing market research / John R. Webb
| Main Author: | Webb, John R. |
|---|---|
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
Cornwall : Thomson, 2002 |
| Subjects: |
Marketing research.
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| Physical Description: |
xiii, 235 p. : illus. ; 25 cm. |
|---|---|
| ISBN: |
1861525761 |