International marketing / Michael R. Czinkota, Ilkka A. Ronkainen
Main Author: | Czinkota, Michael R. |
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Other Authors: | Ronkainen, Ilkka A. |
Format: | MONOGRAPHS |
Language: | English |
Published: |
Fort Worth : Harcourt College Pub. 2001 |
Edition: | 6th ed. |
Subjects: |
Export marketing.
Marketing. |
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Physical Description: |
215 p. : illus. ; 28 cm. |
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ISBN: |
0030313783 |