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Marketing management cases for creative problem solving / Laurence Martin Weinstein, Madan Annavarjula

Main Author: Weinstein, Laurence Martin
Other Authors: Annavarjula, Madan
Format: MONOGRAPHS
Language: English
Published: Cincinnati, Ohio : South-Western College Pub., 2001
Subjects: Marketing.
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Physical Description: xi, 180 p. : illus. ; 25 cm.
ISBN: 0332402737

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