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Beyond greed and fear : understanding behavioral finance and the psychology of investing / Hersh Shefrin

Main Author: Shefrin, Hersh
Format: MONOGRAPHS
Language: English
Published: Boston, MA. : Harvard Business School Pr., 2000
Series: Financial management association survey and synthesis series
Subjects: Finance -- > Psychological aspects.
Investments -- > Psychological aspects.
Stock exchanges -- > Psychological aspects.
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