Customer visits : building a better market focus / Edward F. McQuarrie
Main Author: | McQuarrie, Edward F. |
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Format: | MONOGRAPHS |
Language: | English |
Published: |
Newbury Park, CA. : SAGE Pub., 1993 |
Subjects: |
Communication in marketing.
Consumers -- > Attitudes. Customer relations. Industrial marketing -- > Research. |
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