Bottom-up marketing / Al Ries, Jack Trout
| Main Author: | Ries, Al |
|---|---|
| Other Authors: | Trout, Jack |
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
New York : McGraw-Hill, 1989 |
| Subjects: |
Marketing.
Advertising. |
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| LEADER | 00650nam a2200205 a 4500 | ||
|---|---|---|---|
| 001 | 0016979 | ||
| 003 | Th-MUT | ||
| 008 | 181106s1989 xx 000 0 eng d | ||
| 020 | |a 0070527334 | ||
| 040 | |a DLC |c MUT | ||
| 050 | 0 | 0 | |a HF5415 |b R54B68 |
| 100 | 1 | |a Ries, Al | |
| 245 | 1 | 0 | |a Bottom-up marketing |b / |c Al Ries, Jack Trout |
| 260 | |a New York : |b McGraw-Hill, |c 1989 | ||
| 300 | |a xiv, 226 p. : |c 21 cm. | ||
| 500 | |a Includes index. | ||
| 650 | 0 | |a Marketing. | |
| 650 | 0 | |a Advertising. | |
| 700 | 1 | |a Trout, Jack | |
| 991 | |a MONOGRAPHS |b 9 |c 2018-11-06 23:40:02 |d 2022-12-17 11:03:42 |e mut |f n |g 2018-11-06 |h n |i a |j m |k |l a |m |n a |o |p b |q |r nyu |s eng |t 1989 |v Bottom-up marketing / | ||