Marketing / Geoff Lancaster, Paul Reynolds
| Main Author: | Lancaster, Geoff |
|---|---|
| Other Authors: | Reynolds, Paul |
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
London : Macmillan Business, 1998 |
| Subjects: |
Marketing.
|
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| Physical Description: |
327 p. : 22 cm. |
|---|---|
| ISBN: |
0333658477 |