Total global strategy : managing for worldwide competitive advantage / George S. Yip
| Main Author: | Yip, George S. |
|---|---|
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
Englewood Cliffs, N.J. : Prentice Hall, 1995 |
| Subjects: |
International business enterprises --
> Management.
Strategic planning. |
| Tags: |
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| Item Description: |
Includes index. |
|---|---|
| Physical Description: |
xxi, 261 p. : illus., tables ; 22 cm. |
| ISBN: |
0131864610 |