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Public relations : strategies and tactics / Dennis L. Wilcox, Phillip H. Ault, Warren K. Agee

Main Author: Wilcox, Dennis L.
Other Authors: Agee, Warren K., Ault, Phillip H.
Format: MONOGRAPHS
Language: English
Published: New York : Harpercollins College, 1995
Edition: 4th ed.
Subjects: Public relations -- > United States.
Public relations.
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Physical Description: xxvi, 696 p. : illus. ; 24 cm.
Bibliography: Includes bibliographical references and index.
ISBN: 0673993094

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