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Effective media relations : how to get results / Michael Bland, Alison Theaker and David Wragg

Main Author: Bland, Michael
Other Authors: Theaker, Alison, Wragg, David
Format: MONOGRAPHS
Language: English
Published: London : Kogan Page, 1996
Series: PR in practice series
Subjects: Advertising media planning.
Mass media.
Public relation.
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