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Strategic management : text and cases / Peter Wright...[et al.]

Main Author: Wright, Peter
Other Authors: Kroll, Mark J., Parnell, John A., Pringle, Charles D.
Format: MONOGRAPHS
Language: English
Published: Boston, MA. : Allyn and Bacon, 1994
Edition: 2nd ed.
Subjects: Strategic planning -- > Case studies.
Strategic planning.
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Physical Description: xiv, 1022 p. : illus. ; 26 cm.
Bibliography: Includes bibliographical references and index.
ISBN: 0205148840

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