The radio & television commercial / Albert C. Book, Norman D. Cary, Stanley I. Tannenbaum
| Main Author: | Book, Albert C. |
|---|---|
| Other Authors: | Cary, Norman D., Tannenbaum, Stanley I. |
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
Lincolnwood, IL. : NTC business books, 1984 |
| Edition: | 2nd ed. |
| Subjects: |
Broadcast advertising --
> United States.
Radio advertising -- > United States. Television advertising -- > United States. |
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| Item Description: |
Includes index. |
|---|---|
| Physical Description: |
v, 222 p. : illus. ; 28 cm. |
| ISBN: |
0844230979 |
