Marketing today / David J. Rachman
Main Author: | Rachman, David J. |
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Format: | MONOGRAPHS |
Language: | English |
Published: |
New York : The Dryden, 1988 |
Edition: | 2nd ed. |
Subjects: |
Advertising.
Marketing. Selling. |
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Item Description: |
Old book ติดต่อฝ่าย Catalog |
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Physical Description: |
xxvii, 654 p. : illus, charts, graphs ; 25 cm. |
Bibliography: |
Includes bibliographical references and index. |
ISBN: |
0030135737 |