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220208s2016 ||| 001 0 eng d |
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|a 9781292092621
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040 |
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|a DLC
|c MUT
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050 |
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0 |
|a HF5415.13
|b K68M37 2016
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100 |
1 |
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|a Kotler, Philip
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245 |
1 |
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|a Marketing management
|b /
|c Philip Kotler, Kevin Lane Keller
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250 |
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|a 15th ed.
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260 |
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|a Boston :
|b Pearson,
|c 2016
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300 |
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|a 709 p. :
|b illus. ;
|c 28 cm.
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504 |
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|a Includes bibliographical references and index.
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650 |
|
0 |
|a Marketing.
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700 |
1 |
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|a Keller, Kevin Lane
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856 |
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|y Full Text
|z Full Text
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991 |
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|a MONOGRAPHS
|b 3
|c 2022-02-08 16:10:26
|d 2022-02-09 16:32:07
|e mut
|f n
|g 2022-02-08
|h n
|i a
|j m
|k
|l a
|m
|n a
|o
|p b
|q
|r mau
|s eng
|t 2016
|u 15th ed.
|v Marketing management /
|