Marketing : 10 case studies case studies with solutions / Claire Garcia , Jean-Louis Martinez
| Main Author: | Garcia, Claire |
|---|---|
| Other Authors: | Martinez, Jean-Louis |
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
Paris : Dunod, 2013 |
| Series: |
Management sup : marketing, communication
|
| Subjects: |
Marketing.
|
| Tags: |
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| Physical Description: |
250 p. : illus. ; 24 cm. |
|---|---|
| Bibliography: |
Includes bibliographical references and index. |
| ISBN: |
9782100588336 |