| LEADER |
00835nam a2200193 a 4500 |
| 001 |
0068132 |
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Th-MUT |
| 008 |
181106s9999 xx 000 0 eng d |
| 020 |
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|a 9781107649224
|c 2315
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| 040 |
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|a DLC
|c MUT
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| 050 |
0 |
0 |
|a HF5415.5
|b P39S87
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| 100 |
1 |
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|a Payne, Adrian
|
| 245 |
1 |
0 |
|a Strategic customer management : integrating relationship marketing and CRM
|b /
|c Adrian Payne, Pennie Frow
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| 260 |
|
|
|a Cambridge :
|b Cambridge University Press,
|c 2013
|
| 300 |
|
|
|a xvi, 529 p. :
|b illus. :
|c 25 cm.
|
| 504 |
|
|
|a Includes bibliographical references and index.
|
| 650 |
|
0 |
|a Customer relations --
|x Management.
|
| 700 |
1 |
|
|a Frow, Pennie
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| 991 |
|
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|a MONOGRAPHS
|b 6
|c 2018-11-06 19:09:24
|d 2022-12-17 10:05:01
|e mut
|f n
|g 2018-11-06
|h n
|i a
|j m
|k
|l a
|m
|n a
|o
|p b
|q
|r enk
|s eng
|t 2013
|v Strategic customer management : integrating relationship marketing and CRM /
|
