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Record Citations

APA Citation

Buttle, F., & Maklan, S. (2015). Customer relationship management : concepts and technologies (3rd ed.). New York, NY.: Routledge.

MLA Citation

Buttle, Francis, and Stan Maklan. Customer Relationship Management : Concepts and Technologies. 3rd ed. New York, NY.: Routledge, 2015.

Warning: These citations may not always be 100% accurate.

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