Management of electronic and digital media / Alan B. Albarran
Main Author: | Albarran, Alan B. |
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Format: | MONOGRAPHS |
Language: | English |
Published: |
Australia : Wadswarth Cengage Learning, 2013 |
Edition: | 5th ed. |
Subjects: |
Digital media --
> Management.
Mass media -- > Management. Telecommunication -- > Management. |
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Physical Description: |
xxii, 307 p. : illus. ; 23 cm. |
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Bibliography: |
Includes bibliographical references and index. |
ISBN: |
9781111836856 |