« Back to Record
Record Citations
APA Citation
Kotler, P., Ang, S. H., Keller, K. L., & Leong, S. M. (2009). Marketing management : an asian perspective (5th ed.). Singapore: Prentice Hall.
MLA CitationKotler, Philip, Swee Hoon Ang, Kevin Lane Keller, and Siew Meng Leong. Marketing Management : An Asian Perspective. 5th ed. Singapore: Prentice Hall, 2009.
Warning: These citations may not always be 100% accurate.