Data mining techniques in CRM : inside customer segmentation / Konstantinos Tsiptsis, Antonios Chorianopoulos
| Main Author: | Tsiptisis, Konstantinos |
|---|---|
| Other Authors: | Chorianopoulos, Antonios |
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
Chichester, West Sussex : John Wiley & Sons, 2009 |
| Subjects: |
Customer relations --
> Management --
> Data processing.
Customer relations -- > Management. Data mining. |
| Tags: |
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| 020 | |a 9780470743973 |c 3174 | ||
| 040 | |a DLC |c MUT | ||
| 050 | 0 | 0 | |a HF5415.5 |b T85D38 |
| 100 | 1 | |a Tsiptisis, Konstantinos | |
| 245 | 1 | 0 | |a Data mining techniques in CRM : inside customer segmentation |b / |c Konstantinos Tsiptsis, Antonios Chorianopoulos |
| 260 | |a Chichester, West Sussex : |b John Wiley & Sons, |c 2009 | ||
| 300 | |a xi, 357 p. : |b illus. ; |c 25 cm. | ||
| 504 | |a Includes bibliographical references and index. | ||
| 650 | 0 | |a Customer relations -- |x Management -- |x Data processing. | |
| 650 | 0 | |a Customer relations -- |x Management. | |
| 650 | 0 | |a Data mining. | |
| 700 | 1 | |a Chorianopoulos, Antonios | |
| 991 | |a MONOGRAPHS |b 5 |c 2018-11-06 22:17:12 |d 2022-12-17 10:18:29 |e mut |f n |g 2018-11-06 |h n |i a |j m |k |l a |m |n a |o |p b |q |r enk |s eng |t 2009 |v Data mining techniques in CRM : inside customer segmentation / | ||
