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Record Citations
APA Citation
Kotler, P., Huan, H. D., Kartajaya, H., & Liu, S. (2003). Rethinking marketing : sustainable market-ing enterprise in Asia. Singapore: Prentice Hall.
MLA CitationKotler, Philip, Hooi Den Huan, Hermawan Kartajaya, and Sandra Liu. Rethinking Marketing : Sustainable Market-ing Enterprise in Asia. Singapore: Prentice Hall, 2003.
Warning: These citations may not always be 100% accurate.