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The customer marketing method : how to implement and profit from customer relationship management / Jay Curry, Adam Curry

Main Author: Curry, Jay
Other Authors: Curry, Adam
Format: MONOGRAPHS
Language: English
Published: New York : Free Press, 2000
Subjects: Customer relations -- > Management.
Customers' preferences.
Relationship marketing.
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Physical Description: xi, 242 p. : illus. ; 24 cm.
ISBN: 0684839431

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