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Record Citations
APA Citation
Trout, J., & Rivkin, S. (2000). Differentiate or die : survival in our era of killer competition. New York: John Wiley.
MLA CitationTrout, Jack, and Steve Rivkin. Differentiate or Die : Survival in Our Era of Killer Competition. New York: John Wiley, 2000.
Warning: These citations may not always be 100% accurate.