The successful marketing plan : a disciplined and comprehensive approach / Roman G. Hiebing, Scott W. Cooper
Main Author: | Hiebing, Roman G. |
---|---|
Other Authors: | Cooper, Scott W. |
Format: | MONOGRAPHS |
Language: | English |
Published: |
Lincolnwood, IL. : NTC Business Books, 1997 |
Edition: | 2nd ed. |
Subjects: |
Marketing --
> Planning.
Marketing -- > Management. Marketing. |
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