The successful marketing plan : a disciplined and comprehensive approach / Roman G. Hiebing, Scott W. Cooper
Main Author: | Hiebing, Roman G. |
---|---|
Other Authors: | Cooper, Scott W. |
Format: | MONOGRAPHS |
Language: | English |
Published: |
Lincolnwood, IL. : NTC Business Books, 1997 |
Edition: | 2nd ed. |
Subjects: |
Marketing --
> Planning.
Marketing -- > Management. Marketing. |
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001 | 0031909 | ||
003 | Th-MUT | ||
008 | 181106s9999 xx 000 0 eng d | ||
020 | |a 0844232033 |c 1625 | ||
040 | |a DLC |c MUT | ||
050 | 4 | |a HF5415.13 |b H45S82 1997 | |
100 | 1 | |a Hiebing, Roman G. | |
245 | 1 | 4 | |a The successful marketing plan : a disciplined and comprehensive approach |b / |c Roman G. Hiebing, Scott W. Cooper |
250 | |a 2nd ed. | ||
260 | |a Lincolnwood, IL. : |b NTC Business Books, |c 1997 | ||
300 | |a 510 p. : |b illus. ; |c 28 cm. | ||
504 | |a Includes index. | ||
650 | 0 | |a Marketing -- |x Planning. | |
650 | 0 | |a Marketing -- |x Management. | |
650 | 0 | |a Marketing. | |
700 | 1 | |a Cooper, Scott W. | |
991 | |a MONOGRAPHS |b 7 |c 2018-11-07 01:30:01 |d 2022-09-07 09:43:32 |e mut |f n |g 2018-11-07 |h n |i a |j m |k |l a |m |n a |o |p b |q |r ilu |s eng |t 1997 |u 2nd ed. |v The successful marketing plan : a disciplined and comprehensive approach / |