Marketing management / Philip Kotler
| Main Author: | Kotler, Philip |
|---|---|
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
Upper Saddle River, NJ. : Prentice Hall, 2000 |
| Edition: | 10th ed. |
| Subjects: |
Marketing --
> Management.
|
| Tags: |
Add
No Tags, Be the first to tag this record!
|
| Physical Description: |
xxxii, 718 p. : illus. ; 25 cm. |
|---|---|
| ISBN: |
0130156841 |