Kotler on marketing : how to create, win, and dominate markets / Philip Kotler
| Main Author: | Kotler, Philip |
|---|---|
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
New York : Free Press, 1999 |
| Subjects: |
Marketing --
> Management.
Marketing. Business. |
| Tags: |
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| Physical Description: |
xiv, 257 p. : illus. ; 25 cm. |
|---|---|
| Bibliography: |
Includes bibliographical references and index. |
| ISBN: |
0684850338 |