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APA Citation

Wells, W., Burnett, J., & Moriarty, S. (1995). Advertising : principles and practice (3rd ed.). New Jersey: Prentice Hall.

MLA Citation

Wells, William, John Burnett, and Sandra Moriarty. Advertising : Principles and Practice. 3rd ed. New Jersey: Prentice Hall, 1995.

Warning: These citations may not always be 100% accurate.

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