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Record Citations
APA Citation
Stern, L. W., Coughlan, A. T., & EI - Ansary, A. I. (1996). Marketing channels (5th ed.). Upper Saddle River, NJ.: Prentice Hall.
MLA CitationStern, Louis W., Anne T Coughlan, and Adel I EI - Ansary. Marketing Channels. 5th ed. Upper Saddle River, NJ.: Prentice Hall, 1996.
Warning: These citations may not always be 100% accurate.