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|a 0256214395
|c 722
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| 040 |
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|a DLC
|c MUT
|
| 050 |
|
4 |
|a HF5415.15
|b L44P76 1997
|
| 100 |
1 |
|
|a Lehmann, Donald R.
|
| 245 |
1 |
0 |
|a Product management
|b /
|c Douald R. Lehmann, Russell S. Winer
|
| 250 |
|
|
|a 2nd ed.
|
| 260 |
|
|
|a New York :
|b Irwin/McGraw-Hill,
|c 1997
|
| 300 |
|
|
|a 460, I - 14 p. :
|b illus. ;
|c 24 cm.
|
| 440 |
|
0 |
|a The Irwin series in marketing
|
| 500 |
|
|
|a Includes index.
|
| 650 |
|
0 |
|a Product management.
|
| 700 |
1 |
|
|a Winer, Russell S.
|
| 991 |
|
|
|a MONOGRAPHS
|b 6
|c 2018-11-06 21:27:27
|d 2022-09-07 10:35:55
|e mut
|f n
|g 2018-11-06
|h n
|i a
|j m
|k
|l a
|m
|n a
|o
|p b
|q
|r nyu
|s eng
|t 1997
|u 2nd ed.
|v Product management /
|
