Kleppner's advertising procedure / J.Thomas Russell, W. Ronald Lane
| Main Author: | Russell, J. Thomas |
|---|---|
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
Englewood Cliffs, NJ. : Prentice Hall, 1993 |
| Edition: | 12th ed. |
| Subjects: |
Advertising.
|
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| Physical Description: |
v. : 24 cm. |
|---|---|
| ISBN: |
0135175666 |