Marketing management / Philip Kotler, Kevin Lane Keller
Main Author: | Kotler, Philip |
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Other Authors: | Keller, Kevin Lane |
Format: | MONOGRAPHS |
Language: | English |
Published: |
Upper Saddle River, NJ. : Pearson Prentice Hall, 2009 |
Edition: | 13th ed. |
Subjects: |
Marketing --
> Management.
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