International marketing strategy / Frank Bradley
| Main Author: | Bradley, Frank |
|---|---|
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
New York : Prentice Hall, 1991 |
| Subjects: |
Comparative economics.
Consumer behavior. Economic policy. Export marketing -- > Management. Strategic planning. |
| Tags: |
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| Item Description: |
Includes index. |
|---|---|
| Physical Description: |
xxv, 554 p. : graphs, charts, tables ; 24 cm. |
| ISBN: |
0133178927 |