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APA Citation

Graham, J. L., & Meloan, T. W. (1998). International and global marketing : concepts and case (2nd ed.). Boston, MA.: Irwin/McGraw-Hill.

MLA Citation

Graham, John L., and Taylor W Meloan. International and Global Marketing : Concepts and Case. 2nd ed. Boston, MA.: Irwin/McGraw-Hill, 1998.

Warning: These citations may not always be 100% accurate.

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