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|a 0256197830
|c 1078
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|a DLC
|c MUT
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|a HF415.126
|b M23D57
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100 |
1 |
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|a McDonald, William J.
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245 |
1 |
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|a Direct marketing : an integrated approach
|b /
|c William J. McDonald
|
260 |
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|a Boston :
|b Irwin/McGraw-Hill,
|c 1998
|
300 |
|
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|a xviii, 532 p. :
|c 24 cm. + 1disk
|
440 |
|
0 |
|a Irwin/McGraw-Hill series in marketing
|
504 |
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|a Includes bibliographical references and index.
|
650 |
|
0 |
|a Direct marketing.
|
991 |
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|a MONOGRAPHS
|b 8
|c 2018-11-06 21:27:28
|d 2022-12-15 13:16:14
|e mut
|f n
|g 2018-11-06
|h n
|i a
|j m
|k
|l a
|m
|n a
|o
|p b
|q
|r mau
|s eng
|t 1998
|v Direct marketing : an integrated approach /
|