Record Citations

APA Citation

Wheelwright, S. C., & Clark, K. B. (1995). Leading product development : the senior manager's guide to creating and shaping the enterprise. New York: The Free Press.

MLA Citation

Wheelwright, Steven C., and Kim B Clark. Leading Product Development : The Senior Manager's Guide to Creating and Shaping the Enterprise. New York: The Free Press, 1995.

Warning: These citations may not always be 100% accurate.