Sales management : concepts and cases / Douglas J. Dalrymple, William L. Cron
| Main Author: | Dalrymple, Douglas J. |
|---|---|
| Other Authors: | Cron, William L. |
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
New York : John Wiley, 1995 |
| Edition: | 5th ed. |
| Subjects: |
Marketing.
Sales management. |
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