Global marketing management : a strategic perspective / Brian Toyne, Peter G. P. Walters
| Main Author: | Toyne, Brian |
|---|---|
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
Englewood Cliffs, N.J. : Prentice Hall, 1993 |
| Edition: | 2nd ed. |
| Subjects: |
Export marketing --
> Management.
International business enterprises -- > Management. |
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| LEADER | 00871nam a2200205 a 4500 | ||
|---|---|---|---|
| 001 | 0007170 | ||
| 003 | Th-MUT | ||
| 008 | 181106s1993 xx 000 0 eng d | ||
| 020 | |a 0205141374 | ||
| 040 | |a DLC |c MUT | ||
| 050 | 4 | |a HF1416 |b T69G46 1993 | |
| 100 | 1 | |a Toyne, Brian | |
| 245 | 1 | 0 | |a Global marketing management : a strategic perspective |b / |c Brian Toyne, Peter G. P. Walters |
| 250 | |a 2nd ed. | ||
| 260 | |a Englewood Cliffs, N.J. : |b Prentice Hall, |c 1993 | ||
| 300 | |a xxvi, 734 p. : |b charts, tables ; |c 25 cm. | ||
| 504 | |a Includes bibliographical references and index. | ||
| 650 | 0 | |a Export marketing -- |x Management. | |
| 650 | 0 | |a International business enterprises -- |x Management. | |
| 991 | |a MONOGRAPHS |b 7 |c 2018-11-07 03:23:24 |d 2022-09-06 13:10:54 |e mut |f n |g 2018-11-07 |h n |i a |j m |k |l a |m |n a |o |p b |q |r nju |s eng |t 1993 |u 2nd ed. |v Global marketing management : a strategic perspective / | ||