Marketing across cultures / Jean-Claude Usunier
| Main Author: | Usunier, Jean-Claude |
|---|---|
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
London : Prentice Hall, 1996 |
| Edition: | 2nd ed. |
| Subjects: |
Business.
Marketing. Selling. |
| Tags: |
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| LEADER | 00753nam a2200217 a 4500 | ||
|---|---|---|---|
| 001 | 0007047 | ||
| 003 | Th-MUT | ||
| 008 | 181106s9999 xx 000 0 eng d | ||
| 020 | |a 0132361752 |c 659 | ||
| 040 | |a DLC |c MUT | ||
| 050 | 4 | |a HF5415 |b U88M37 1996 | |
| 100 | 1 | |a Usunier, Jean-Claude | |
| 245 | 1 | 0 | |a Marketing across cultures |b / |c Jean-Claude Usunier |
| 250 | |a 2nd ed. | ||
| 260 | |a London : |b Prentice Hall, |c 1996 | ||
| 300 | |a xiii, 576 p. : |b tables ; |c 24 cm. | ||
| 504 | |a Includes bibliographical references and index. | ||
| 650 | 0 | |a Business. | |
| 650 | 0 | |a Marketing. | |
| 650 | 0 | |a Selling. | |
| 991 | |a MONOGRAPHS |b 5 |c 2018-11-07 03:32:18 |d 2022-09-07 12:28:42 |e mut |f n |g 2018-11-07 |h n |i a |j m |k |l a |m |n a |o |p b |q |r enk |s eng |t 1996 |u 2nd ed. |v Marketing across cultures / | ||