Guerrilla advertising : cost-effective techniques for small-business success / Jay Conrad Levinson
| Main Author: | Levinson, Jay Conrad |
|---|---|
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
Boston : Houghton Mifflin, 1994 |
| Subjects: |
Advertising --
> Cost effectiveness.
Small business -- > Management. |
| Tags: |
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| 100 | 1 | |a Levinson, Jay Conrad | |
| 245 | 1 | 0 | |a Guerrilla advertising : cost-effective techniques for small-business success |b / |c Jay Conrad Levinson |
| 260 | |a Boston : |b Houghton Mifflin, |c 1994 | ||
| 300 | |a 283 p. : |b table ; |c 23 cm. | ||
| 650 | 0 | |a Advertising -- |x Cost effectiveness. | |
| 650 | 0 | |a Small business -- |x Management. | |
| 991 | |a MONOGRAPHS |b 8 |c 2018-11-06 21:00:13 |d 2022-12-22 16:10:35 |e mut |f n |g 2018-11-06 |h n |i a |j m |k |l a |m |n a |o |p b |q |r mau |s eng |t 1994 |v Guerrilla advertising : cost-effective techniques for small-business success / | ||